Bormioli Rocco has long been supporting industry on its progress, innovation and improvement and obtains excellent results using its experience and knowledge in B2B as well as in GDO.

Our final objective is to help our clients to work in their target market in the best possible way with an original packaging in terms of model, material and design as well as communicative capacity.

Bormioli Rocco Packaging produces special packaging that fits with product positioning and provides the same perfection and safety as containers found in nature.

Bormioli offers complete integrated packaging solutions
through an extensive design phase, organized in three parts:

- Defining technical and communication objectives
In order to faithfully transmit the image and the message established together with the client to attract consumers.

- Formulating packaging idea
The team of Bormioli designers creates a project of the packaging based on its technical features (diameter, height, capacity), and its final use considering the feasibility of the container's construction. This project is then turned into a three-dimensional design on computer format to review the form that will be given to the packaging.

- Defining marketing mix’s product
Bormioli Rocco’s objective is to build a lasting partnership with client offering high quality and innovative packaging and also responding to his marketing needs. Bormioli Rocco Packaging uses its own experience in order to integrate the marketing function of client and to formulate together solutions which make more attractive the packaging in the target market.